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Strategy & Proposal Support

Working shoulder-to-shoulder with your team, our experts guide clients through all critical business development tasks, from enterprise-level capture strategy to total proposal management. We support engagements of all sizes, from weapon system development through sustainment, for customers pursuing contracts to all military services and other federal agencies, including local government and international procurements.


Our skills go beyond traditional RFP responses. We have experience in a variety of arenas, including SBIR/STTR, Other Transaction Agreements (OTA), GWAC, CRDA, grants, and more. We also help government and community organizations in a similar capacity. Explore a few ways we help clients capture programs and grow defense business.

From enterprise-level business development to proposal management, our experts can help your team capture business and cultivate economic development for local governments.

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Featured Experts

Our hand-picked associates are defense acquisitions’ brightest, most innovative experts.

Experienced USAF engineer with leadership roles on the F-35 and F-16. Systems engineering, integrated avionics architecture, radar, military airworthiness certification, and weapons integration SME.

GM-15, DAF (Ret)

Clay Appleton

Enterprise Leader with a 34-year record of leadership establishing strategic visions, developing strategies, coaching, mentoring, and accomplishing short/long-term objectives for complex evolving environments. Former Senior Site Lead and PM Senior Functional, WR-ALC.

NH-04, DAF (Ret)

Demetrius "D" Brown

Defense acquisition leader focused on delivering advanced capabilities that strengthen national and allied readiness. Brings deep experience guiding multibillion‑dollar programs across DOE, NASA, national defense, and allied partners. Former B‑2 program director with a record of driving operationally aligned acquisition outcomes and cross‑agency mission integration.

Colonel, USAF (Ret)

Cory Brown

Cory Brown, Colonel, USAF (Ret)
Strategic defense executive in complex acquisition, driving modernization and coalition readiness across major DOD and allied portfolios. Former director for the KC 46, MQ 1/MQ 9, and Global Hawk enterprise lines, bringing deep program acumen, cross domain integration expertise, and a track record of shaping high impact capability delivery in rapidly evolving operational environments.

Colonel, USAF (Ret)

Chris Coombs

Chris Coombs, Colonel, USAF (Ret)
Strategic senior executive with a strong record leading complex defense organizations and major weapon system portfolios. Former PEO for C3I & Networks (AFLCMC/HN) and director of the Fighter Bomber Directorate (AFLCMC/WW), bringing enterprise‑level acquisition leadership and integrated combat capability expertise.

Major General, USAF (Ret)

Dwyer Dennis

Dwyer Dennis, Major General, USAF (Ret)
30+ years USAF and defense industry experience. Former commander or vice for three USAF procurement centers: Nuclear Weapons, Electronic Systems, Space and Missile Systems, as well as the program executive for the Missile Defense Agency (MDA).

Major General, USAF & Industry Executive (Ret)

Terry Feehan

Terry Feehan, Major General, Industry Executive & USAF (Ret)
30+ years of experience in DoD product support/sustainment, aircraft/munitions maintenance, defense acquisition, SCM, and retail supply. Former Pratt & Whitney senior executive and Director, AFLCMC/LG.

Colonel, USAF & Industry Executive (Ret)

Ray Lindsay

Ray Lindsay, Colonel, USAF & Industry Executive (Ret)
30+ years of engineering and management experience; successfully led multiple, complex organizations of 10,000+ people, owning direct oversight of up to $10B annually; former JSF deputy program executive officer (PEO) and director.

Rear Admiral, USN (Ret)

Randy Mahr

Randy Mahr, Rear Admiral, USN (Ret)
Engineering leader with extensive experience across nearly every USAF owned platform and all phases of the acquisition life cycle. Former branch chief of the USAF Airworthiness Office with specialized expertise in human systems integration, bringing deep technical judgment and mission focused systems insight.

GS-15, DAF (Ret)

Dawn McGarvey-Buchwalder

Dawn McGarvey-Buchwalder, GS-15, DAF (Ret)
Strategic senior executive leading large, complex defense organizations and driving enterprise level transformation. Former AFLCMC commander, interim AFMC commander, PEO of Rapid Sustainment Office, AFRL commander, and SMC vice commander —bringing deep organizational leadership and cross enterprise integration experience across the Air Force’s most critical technology and acquisition missions.

Lieutenant General, USAF (Ret)

Robert McMurry Jr.

Robert McMurry, Jr., Lieutenant General, USAF (Ret)
35+ years experience leading large, complex organizations as an acquisition, test, and operations expert. As AFLCMC commander, built a new organization responsible for “cradle to grave” management of nearly all USAF systems.

Lieutenant General, USAF (Ret)

C.D. Moore

C.D. Moore, Lieutenant General, USAF (Ret)
Over 40 years of direct experience leading and managing highly complex aerospace programs as an acquisition and logistics leader. Former ASC Commander (now AFLCMC) and VP, F-35 Sustainment, Lockheed Martin Aeronautics.

Lieutenant General, USAF & Industry Executive (Ret)

Tom Owen

Tom Owen, Lieutenant General, USAF & Industry Executive (Ret)
40+ years of experience as a US Department of the Air Force attorney and legal services manager. Proven acquisition professional with an engineering background and specialized expertise in acquisition and sustainment strategy. Dayton Aerospace general counsel.

Esq, SES, DAF (Ret)

Tony Perfilio

Tony Perfilio, Esq, SES, DAF (Ret)
40+ years of contracting-focused USAF acquisition experience; involved in all stages of federal acquisition including strategy formulation, requirements development, source selection, negotiation, program execution, policy formation, and workforce initiatives.

SES, DAF (Ret)

Patsy Reeves

Patsy Reeves, SES, DAF (Ret)
Executive leader with 30+ years of experience; two-time PEO, deputy PEO and program manager responsible for airlift, tankers, trainers, fighter and bomber aircraft, aircraft simulators, agile combat support (ACS) systems and armament weapon systems.

SES, DAF (Ret)

Lynda Rutledge

Lynda Rutledge, SES, DAF (Ret)
35+ years program management experience across weapon programs development, procurement, and sustainment. Former deputy PEO, Fighters & Bombers Directorate and deputy director, Big Safari program office, AFLCMC.

GS-15, DAF (Ret)

Brian Rutledge

Brian Rutledge, GS-15, DAF (Ret)
Years of diverse leadership and program management experience in weapon system and software/IT development. Former Deputy Director, AFLCMC Business Enterprise Systems and Plans & Programs Directorates and KC-46 Test Program Director.

Colonel, USAF (Ret)

Pete Sandness

30+ years of experience leading complex, technology driven programs. Specialized expertise in product line strategy, investment planning, design, manufacture, program management and field sustainment of high performance IR/RF systems.

Industry Executive (Ret)

Carl Smith

Carl Smith, Industry Executive (Ret)
35+ year career as an innovative thinker on sustainment strategies for traditional weapon systems to commercial derivative applications. Former C-17 director of logistics and recognized PBL and public-private partnership expert.

Colonel, USAF (Ret)

Gregg Sparks

Gregg Sparks, Colonel, USAF (Ret)
Senior executive with over 35 years of experience as an engineer and program manager. As the USAF S&T Executive, directed the USAF’s cutting-edge $5B S&T investment portfolio. Recognized SME in all aspects of weapon system cybersecurity, mission systems, digital engineering, and S&T.

SES, DAF (Ret)

Jeff Stanley

35+ years of acquisition, engineering, and program management experience focused on innovation, creating lean teams, managing risk and leading change. Former Director, Information Dominance Programs (SAF/AQ) and Director of Engineering & Technical Management, ESC and AFMC.

SES, DAF (Ret)

Susan Thornton

35+ years of experience as a senior USAF acquisition, logistics, and maintenance officer; defense industry VP; ops research analyst; and Lean Six Sigma Black Belt. Expert in complex program portfolio management and product field support.

Colonel, USAF & Industry Executive (Ret)

Brian Waechter

Brian Waechter, Colonel, USAF & Industry Executive (Ret)
35+ years of USAF acquisition-related experience including executive leadership of major procurement operations supporting weapon systems life cycle management. First director of the 711th HPW and former AFMC director of contracting.

SES, DAF (Ret)

Tom Wells

Tom Wells, SES, DAF (Ret)

Related Capabilities

​Expand each section to learn about our specific business strategy related capabilities below.

Proposal Management & Support

Our proposal managers are also subject matter experts…leading your proposal team through strategy, development, and delivery of a competitive, compliant proposal.

Dayton Aerospace can lead—or follow your lead—on defense proposals. Our management and support approach centers on a disciplined, collaborative process tailored to produce well-written, well-supported volumes. Our proposal managers, volume leads and writers have been on government source selection teams and understand the unique workings of the source selection process. Using this expertise, we help you craft winning strategies and develop proposal documents that set your team apart from the competition. Our proposal managers apply our proven proposal processes and milestones—but can flex to manage within your established business development procedures. As subject matter experts, we take input and data provided by your technical experts, coupled with our own domain knowledge and extensive proposal experience, to produce readable, directed text with solid, identifiable themes and clear, strong discriminators.

Regional Economic Development

In challenging environments, such as those created by Department of Defense’s (DODs) BRAC process, our creative insight can minimize losses and maximize economic gains to a region.

Dayton Aerospace experts have a deep understanding of US Air Force (USAF) military programs, missions and execution levels of each command, as well as all necessary resource requirements. Having supported the Base Realignment and Closure (BRAC) process from both the government and community perspectives, our Strengths, Weaknesses, Opportunities, and Threats (SWOT) and stakeholder engagement processes are sufficiently structured, yet flexible. We can independently evaluate the full range of regional sectors, including laboratories, acquisition, logistics, finance, education, medicine, manufacturing, etc., determining a community’s baseline capabilities and the broader landscape. Our executable recommendations and action plans are proven to attract defense-related business to various regions.

Weapon System Capture Strategy & Planning

We help clients enter new markets, shape the competitive environment, prioritize opportunities and build enterprise-wide strategic business development plans.

Dayton Aerospace experts have a unique perspective of the Department of Defense (DOD) competitive environment. Our first-hand domain expertise and knowledge of program priorities and key players, combined with our deep understanding of important policies, contracts and source selection procedures, is a powerful force multiplier for companies seeking to pursue or expand DOD business. From short-term, solicitation-targeted strategy sessions with product or proposal teams to on-going consultation with corporate management, our experts provide a variety of focused, early business development and capture planning support aimed to position clients for success in the marketplace. We help teams identify new areas of emphasis and craft business strategies with clear action plans that identify target opportunities, outline key stakeholders and define tailored messaging, interpret policy and analyze and mitigate risks, outline partnering strategies, and more.

Color Review Teams

Our experienced reviewers ensure compliance, enhance discriminators, and clarify the winning integrated picture.

Dayton Aerospace-led color review teams employ the government process with experienced reviewers and decision makers. Our consultants are former senior-level government acquisition executives who have led and participated in numerous source selections and industry proposals. They are experts in program management, engineering, contracting, financial management, production, and support—and many have operational experience. We believe balanced review team membership is the best approach—a combination of internal client experts and external consultants. Together, our review teams tackle critical questions from program and proposal strategy to pricing on all types of reviews, including Black Hats, Pink Teams, Red Teams, Green Teams, Gold Teams and White Glove Reviews.

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